• Andrew Zarounas

    Director of Aeromic MicrophonesAndrew Zarounas

    The team at Bravo has been amazing to deal with. Their attention to detail and thorough thought process was a key reason we chose to have them represent our brand in Japan. They take their time to understand the product, and how it can benefit their customers. They really do keep the customer’s needs at the forefront of their decisions.

  • Mike Beeney

    Director - Asia PacificMike Beeney

    We feel that Bravo is a company and team who share our passion and mission to help people feel good about exercise and increasing exercise adherence.

  • CEO of The SAIFAM Group, one of Italy’s largest indie record companiesMauro Farina

    Thanks to Bravo's highly professional team we have been able to increase our business in Japan far beyond what we could do on our own.

  • President of MOSSATerry Browning

    Bravo Group is a business partner that has exceeded ALL our expectations.

  • Executive Director FitProJane Waller

    I highly recommend Bravo as a highly effective business partner to help overseas companies grow their business and brand in the Japanese fitness market.

  • Founder of FollowTheBrandJoshua Brand

    Bravo has proven to be a very reliable partner for us in Japan and is always the first company we approach when we seek to introduce another new brand to the market.

  • Owner of interactive-musicRoland De Roeck

    The communication is very polite & friendly, almost family. Never there are “hard” words, problems (if any) are solved with a smile at the convenience of each party.

  • President & Co-Founder Yes! Fitness MusicMichael Pipitone

    Thanks to Bravo's highly professional team we have been able to increase our business in Japan far beyond what we could do on our own.

  • Vice President of Business DevelopmentDavid Petty

    Bravo Group’s knowledge of the fitness industry and their professionalism make them an ideal partner for Power Music in the Japan market.

  • Co-Owner / Executive Producer Yes! MusicMike Babbitt

    Bravo is the best! Simply put, there is not another company we would even consider doing business with. True professionals!


ViPR Japan Master Trainer Team

The VMT, ViPR Master Trainer Team has expertise with exercise and nutrition on top of experience with fitness club management and human resource development. They are working hard to spread the benefits of “Loaded Movement Training” and ViPR throughout Japan.

Providing proper education in Japan, with our “No Training, No ViPR” concept

While Loaded Movement Training and ViPR is widely known in many markets, for the Japan market, in order to ensure proper knowledge and usage of ViPR we have implemented the requirement that in order to purchase ViPR one must first take ViPR training. Many of the training participants are personal trainers, judo practitioners and physiotherapists. In addition, we also provide training to educational institutions that are educating and developing future fitness professionals, such as technical schools and universities.

Exhibiting at Japan's largest tradeshow “SPORTEC”

SPORTEC, held in Tokyo, is Asia’s largest tradeshow in the fitness and health industry with over 50,000 visitors and over 900 exhibitors . Attendees gather from all over the world to attend business seminars and events, and experience the massive exhibition of fitness equipment and programs, health supplies, and sports tourism, etc. Every year Bravo has one of the largest and most energetic booths, showcasing and promoting ViPR.

“ Bravo Group is a company with the highest level of integrity and an equally high commitment to the Japanese fitness industry. They are a pleasure to do business with thanks to their attention to detail and unwavering commitment to delivering the very best products and services to the Japan market. They have not only kept true to the ViPR brand, but enhanced it’s reputation in the Japanese market through the development of a very strong ViPR Master Trainer team. I highly recommend Bravo as a highly effective business partner to help overseas companies grow their business and brand in the Japanese fitness market ”

Q&A with Jane Waller

How did you first become interested in the Japan market?

In the late 1990's we had various approaches from the Japanese market, mainly around the supply of products - mainly music and choreography videos. We learned the value that the Japanese market places on loyalty, honesty and respect... which are synonymous with our own.

What is difficult to do business in Japan, that people might not know is difficult?

The two biggest challenges are English language translation and the meticulous attention to detail required around product supplies.

What made you decide to do business with Bravo?

We were originally aware of John Boardman by reputation, which has always been outstanding. We first met John in the US, at IHRSA, where he has consistently taken club delegations from Japan... demonstrating Bravo's unfaltering commitment to the Japanese Fitness Industry. John worked with the MOSSA group from the US, for whom we also have enormous respect, and we knew that the Bravo group was driven by those hugely important values of loyalty, honesty and respect. When we developed the ViPR product there was only one group that we wanted to distribute the product in Japan - Bravo Group.

How has it been to do business with Bravo?

If it could be wrapped into one word, it would be integrity. It is a pleasure to do business with John and his team at Bravo as they are meticulous, professional and incredibly respectful. The Japanese market has high expectations but also delivers accordingly and we feel honoured to be working with such a professional team. The ViPR MT team are amongst the strongest skill set in the world, they take their education seriously but have never lost sight of keeping it fun and real.

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